Let’s be honest—defense tech companies have always leaned hard into trade shows, sponsorships, and networking events. And yes, those still matter. They’re great for handshakes, [...]

Staying visible through uncertainty is essential, but smart marketers know visibility alone isn’t enough. Measuring impact ensures that every dollar and every impression is moving [...]

When uncertainty hits, whether it’s a government shutdown, budget freeze, or delayed contract cycle, the instinct for many defense tech companies is to pause marketing. [...]

Many industries are still struggling with a lack of qualified talent. This is especially true in the defense and high-tech sectors, where companies continue [...]

Sourcing and hiring the right talent is still one of the biggest challenges for high-tech and defense firms. Since May 2021, the number of job [...]

Hiring remains the top challenge for defense tech companies. Deloitte recently identified the talent shortage as one of the top issues in the defense [...]

“The establishment of objectives and the development of their respective action plans are the most critical steps in a company’s management process.” George T. [...]

Hiring managers need to be multifaceted in how they implement their recruitment tactics. For talent acquisition, there’s no magic pill — or single source of hire — that’s 100 percent effective, because those highest quality candidates seeking their career’s next step use quantity as well as quality before they apply.