MOVING POTENTIAL CANDIDATES
FROM PASSIVE TO ACTIVE

There aren’t enough workers actively seeking employment to meet the community’s needs – but getting the attention of these nonactive seekers or “passive” candidates isn’t easy.

PASSIVE

ACTIVE

MOVING POTENTIAL CANDIDATES
FROM PASSIVE TO ACTIVE

There aren’t enough workers actively seeking employment to meet the community’s needs – but getting the attention of these nonactive seekers or “passive” candidates isn’t easy.

Talent acquisition doesn’t work without brand marketing

Many companies think marketing is received for business development. If companies are going to meet their talent needs, they must market their workplace the way a consumer goods company markets a brand. Workplace culture is a brand, and every company workplace brand has a reputation – good, bad, or neutral – that is either helping or hindering their recruitment efforts.

Talent acquisition doesn’t work without brand marketing

Many companies think marketing is received for business development. If companies are going to meet their talent needs, they must market their workplace the way a consumer goods company markets a brand. Workplace culture is a brand, and every company workplace brand has a reputation – good, bad, or neutral – that is either helping or hindering their recruitment efforts.

IS YOUR TALENT ACQUISITION READY TO COMPETE?

AMG is ready to collaborate with your Human Resources, marketing and business development teams to create the best strategy for your unique needs.

We’re local, with national reach.

We’re hands-on and personal, with the latest, most up-to-date tech stack in the marketing industry.

LET US SHOW YOU HOW.

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